Global Topics ยท Created by Tier 3B members

Useful knowledge.
Earned in public.

Explore public topics, field notes, case studies, and technical playbooks curated by the Tier 3 community.

62
Learners
104
Proofs shipped
1
Organizations
5
Problems solved

Community topics

Explore topics

๐Ÿ“ˆ 2 briefs

Career Growth in Marketing

Job search, portfolio building, salary negotiation, freelancing, and professional growth for marketers.

โœ๏ธ 3 briefs

Content Strategy

Long-form content, blog writing, topic clusters, content calendars, and distribution across channels.

๐Ÿ“ข 2 briefs

Digital Advertising

PPC campaigns, Meta Ads, Google Ads, programmatic, retargeting, and conversion rate optimization.

๐Ÿ” 4 briefs

SEO & Search Marketing

Everything about search engine optimization, keyword research, link building, technical SEO, and SERP strategies.

Fresh from the field

Latest briefs

SEO & Search Marketing 1 day ago

How I built 50 DA30+ backlinks in 30 days without paying for any

After 3 failed batch task submissions on backlinks, I cracked the formula. Here's the full breakdown: **Step 1: Stop using generic outreach templates** Every 'Guest Post Request' email gets deleted. I switched to the 'value-first' approach โ€” I'd find a broken link or outdated stat in their article and offer to fix it. **Step 2: Target resource pages, not just blogs** Search: 'SEO tools' + 'resources' intitle:links โ€” these pages are actively maintained and respond faster. **Step 3: Use HARO (Help a Reporter Out)** I answered 2โ€“3 journalist queries per day. Got 8 placements in 30 days โ€” all DA40+. Total time investment: ~45 minutes per day. All 50 links are dofollow and from legitimate sites.

SEO & Search Marketing 1 day ago

The keyword intent classification system I wish someone had taught me at Tier 0

My keyword research kept getting rejected until I built this classification system: **4 Intent Types:** 1. Informational โ€” 'what is SEO' (blog content) 2. Navigational โ€” 'Ahrefs login' (brand search) 3. Commercial โ€” 'best SEO tools 2026' (comparison/review) 4. Transactional โ€” 'buy Semrush subscription' (purchase ready) **The SERP Quick Test:** - Search the keyword on Google - Ads present? โ†’ Commercial or Transactional intent - Only blogs and Wikipedia? โ†’ Informational - Brand websites? โ†’ Navigational **For backlink tasks:** Target commercial and transactional keywords โ€” those pages convert and get more editorial attention from webmasters.

Content Strategy 1 day ago

How to write LinkedIn posts that get 10x more impressions โ€” the structure breakdown

After studying 200+ top-performing LinkedIn posts in B2B SaaS, here's the exact structure that works: **Line 1โ€“2 (The Hook):** Make a bold claim or share a surprising number. โœ… 'I sent 300 cold emails. Got 1 reply. Here's what I changed:' โŒ 'Today I want to share some LinkedIn tips...' **Lines 3โ€“7 (The Body):** Bullet points, short paragraphs, white space. LinkedIn is not a wall of text platform. **Last line (The CTA):** Either a question ('What's your experience?') or a soft offer ('Comment FRAMEWORK and I'll DM you the template'). **Posting cadence:** Consistency beats virality. 3x/week for 12 weeks > 1 viral post and nothing for a month.

Career Growth in Marketing 1 day ago

How recruiters actually use TrendzzaOS to find candidates โ€” inside view

A recruiter from a Mumbai digital agency told me exactly how they use the platform. Sharing so everyone optimises their profile correctly: **What recruiters filter by (in order):** 1. Availability Status โ€” set 'Actively Looking' or 'Open to Offers' or you're invisible 2. Tier Level โ€” minimum Tier 2 for most roles 3. Trust Score โ€” below 70 gets skipped 4. Specialisation tag โ€” must match the role they're hiring for 5. TrendzzaScore โ€” used to compare similar-tier candidates **What doesn't matter to recruiters:** Your city, batch name, or trainer name. **What matters most:** A consistently high TrendzzaScore over time. They can see your consistency pillar directly. If your score spikes and drops, they notice.

Digital Advertising 1 day ago

Google Ads match types explained โ€” why mixing them kills your campaign

Common mistake I made on the DM batch task: mixing broad match and exact match in the same ad group. **Why this is bad:** Google's algorithm treats broad match as a wildcard โ€” it can show your ad for loosely related searches. If you have exact match for the same keyword, they compete internally. **The correct structure:** - One ad group per intent cluster - Broad match for discovery (new keywords to find) - Phrase match for balance - Exact match for high-converting terms you've validated **Pro tip:** Always build a negative keyword list before launching. At minimum: add irrelevant words from your broad match search term reports on day 3 after launch.